SCOTT Shop Towels & MyClassicGarage.com Partner to Give Gearheads the Chance to Design and Win a Dream CarROSWELL, Ga., March 25, 2014 — SCOTT® Shop Towels has partnered with leading classic and vintage car enthusiast website, MyClassicGarage.com to present gearheads with the opportunity to vote for and build a dream car, which will be given away to one lucky winner at the end of the restoration process.
The campaign, now in progress, first gave car enthusiasts the opportunity to choose between three classic makes and models: A 1967 Ford Mustang, a 1968 Dodge Coronet, and a 1969 Chevrolet Camaro. The ‘67 Ford Mustang Fastback narrowly beat out the ’69 Camaro.
Until Dec. 14, participants will have the chance to vote and comment on various car components for the ‘67 Ford Mustang Fastback, including the engine, body style, color, interior and several other aspects of design and performance. The final result will be a fully restored classic muscle car that sweepstakes participants will be eligible to win through MyClassicGarage.com.
Gearheads can begin building their dream car at:
www.MyClassicGarage.com/project-fastback
“We are thrilled to be the primary sponsor with MyClassicGarage. What a great program — giving our customers the opportunity to build, and possibly win, their dream muscle car,” says Mark Bushey, associate marketing manager for Kimberly-Clark Professional. “This is a real-time process that we get to watch unfold on MyClassicGarage.com and our social media outlets. SCOTT® Shop Towels have been used by gearheads for generations on routine maintenance tasks, as well as more in-depth restoration projects, and partnering with MyClassicGarage with this restoration journey is a perfect fit.”
“MyClassicGarage takes great pride in partnering with premium automotive brands like SCOTT® Shop Towels. This is a brand our users know and rely on in their own garages,” says Paul Tecci, Director of Marketing. “We have seen a great response from our users on the initial vehicle voting, with over 25,000 votes and 900 comments on the voting page. Body style comes next, then engine, and suspension voting. Soon we will know whether we are building a classic-cruiser or a street-legal beast, so we are very excited.”
SCOTT® Shop Towels will provide voting updates and results throughout the giveaway process. Follow along on Facebook at www.facebook.com/scottshoptowels, on Twitter at www.Twitter.com/scottcarcare , and on the brand new SCOTT® Shop Towels social garage at: www.myclassicgarage.com/social/profile/scott-shop-towels.
About MyClassicGarage LLC
MyClassicGarage LLC is a technology company that operates myclassicgarage.com (MCG). MCG provides classic car enthusiasts an online platform to manage their collections, buy/sell cars and parts, connect with other enthusiasts, and share their passion for cars. MCG is the most powerful classic car platform known to exist and it is 100% free to join and use.
About Kimberly-Clark Professional
Kimberly-Clark Professional partners with business to create Exceptional Workplaces helping to make them safer, healthier and more productive. Key brands in this segment include: Kleenex, Scott, WypAll, Kimtech and Jackson Safety. Kimberly-Clark Professional, located in Roswell, Ga., is one of Kimberly-Clark Corporation’s four business sectors. To see how we are helping people the world over, work better, please visit www.kcprofessional.com.
About Kimberly-Clark
Kimberly-Clark Corp. (NYSE:KMB) and its well-known global brands are an indispensable part of life for people in more than 175 countries. Every day, nearly a quarter of the world's population trust K-C’s brands and the solutions they provide to enhance their health, hygiene and well-being. With brands such as Kleenex, Scott, Huggies, Pull-Ups, Kotex and Depend, Kimberly-Clark holds the No. 1 or No. 2 share positions in more than 80 countries. To keep up with the latest K-C news and learn more about the Company’s 142-year history of innovation, visit www.kimberly-clark.com, or follow us on Facebook or Twitter.
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